The Author Bio Blueprint That Will Snag Clients

You slave away at composing the ideal visitor post for an extremely famous site. You cannot accept they acknowledged your pitch, yet you push your energy aside and get going composition. At the point when the last sentence is done, you press spare and take a full breath, thinking you are totally done yet youre not. Visitor posting is an incredible method to showcase yourself as an independent author. You get the chance to write in your specialty and develop your portfolio with pertinent work you need to keep doing. Be that as it may, how would you augment your opportunity of getting many individuals, explicitly expected customers, to see your visitor posts? It isnt enough to share it across internet based life or even compose on your blog telling your crowd you have new visitor post. No, the most ideal approach to pull in potential customers is with your creator bio (alongside your insidiously marvelous visitor post). The last pieceof your ideal visitor post is a creator byline that will wow prospects and prod them to get in touch with you. How would you compose a creator bio that tempts customers? Many independent scholars dont really think about their byline you make a point to make reference in your possession, administrations and site and youre all set. Indeed, if youre new to independent composition and you need to utilize your byline as a promoting device for more business, there are sure components that it needs to have so as to produce that result. I call this my creator bio diagram and Im going to impart it to you. An Author Bio That Will Snag Clients and Make You More Money One reason I even visitor post is toshow offthat one bit of hot land my creator byline. Its an opportunity to communicate my name and my administrations out to hundreds, if not a great many individuals on the web. A few authors never part with their composition for nothing. However, what theyoften overlook is it pays to compose for nothing. By what method can parting with your work pay off? Your substance will contact a greater and more extensive crowd than your blog will You will sharpen your composing abilities by writing in what you exceed expectations at (for example your specialty subjects) Your visitor posts will assist you with building your portfolio in the event that you dont have any customer work yet. Frequently, visitor posts are more adaptable than a portion of your customer work. Your composing will be seen by potential customers keen on employing an independent author You can even find an independent composing work by visitor posting! Your byline is likewise an extraordinary method to grow your image informing. Your own image as an independent essayist is the thing that separates you from other independent journalists. What is it about YOU, that is not the same as the various independent authors on the web? What's more, all together for your creator bio to be a piece of your own image, it must be essential. There are6 parts to my creator bio outline. Presently, you dont need every one of the six sections to catch a customer, however it sure aides in making a darn decent bio. What's more, before we get into the low down of this post, in the event that you dont have the opportunity to understand it, Ive smoothed out the data all in my YouTube video! I would adore it in the event that you looked at it and to try to buy in to my channel! 1. It Needs to Be Specific Very frequently I will run over a visitor post from another essayist and subsequent to perusing their writer bio, do not understand in the event that they are even an independent author or on the off chance that they are searching for independent composing work. So as to take advantage of your profile, it should be explicit. I mean youre conveying your well deserved work in order to get social offers, Likes and composing work. Why not ensure its ascribed with all the correct data? All in all, what explicit data does your creator byline need to pass on? That youre an independent essayist for recruit (or independent blogger, marketing specialist and so on) That you have specializations (blog entries, articles, website content and so forth) That you are educated in the accompanying specialties (computerized advertising, wellbeing, child rearing and so on) 2. It Links to Your Website What great is a byline in the event that it doesnt interface back to your site or Hire Me page? The sole reason for existing is to take new perusers and planned customers back to your site so ensure you make it simple for them by giving a connection. Imagine a scenario where you dont have an author site. While it is imperative to have a site for your growing independent composing vocation, you could pull off your online life profiles. Presently, if youre business isnt via web-based networking media, you shouldnt be visitor posting! Before you begin to try out your plans to visitor web journals, assemble your essayist site and round out some online life profiles for your business. This will assist you with getting built up as an independent essayist and make you progressively believable once you start to visitor post. 3. It Highlights Your Wins Not all writer bylines will have this component, however it can assist you with separating yourself from other independent scholars. Here are a few instances of creator profiles that show solid and important achievements: Francesca Nicasio has been outsourcing for as far back as five years and has helped various B2B organizations with their substance needs. Her work has showed up on destinations, for example, MarketingProfs, VentureBeat, Lifehack, Under30CEO, and BusinessNewsDaily, more. She additionally enables hopeful independent essayists to break into the business at BeaFreelanceWriter.com. Download her free eBook,How to Land a Client in 10 Days. Pinar Tarhans been functioning as an independent author and blogger for more than five years. She is a firm adherent to enormous dreams and acknowledging them. Her work has been distributed in Women On Writing, Be a Freelance Blogger, Make a Living Writing and Brazen Careerist among others. You can share her enthusiasm on her blog, Addicted to Writing, and catch her @zoeyclark on Twitter. 4. It Provides Incentives Other than connecting to your site, its a smart thought to connection to items you have that would profit a peruser or expected customer. While a writer byline can pull in future customers, it will likewise draw in new perusers. They will be additionally ready to turn into an ordinary peruser if there is a free motivation. For my writer byline I attempt to incorporate a connect to my free email course, Get Paid to Write Online. The fact of the matter is to get perusers or likely customers back to your site to wait and become more acquainted with you better. 5. Its Unique to the Guest Post Site On the off chance that youre new to independent composition, you may think you just need to keep in touch with one creator bio for all your visitor posts. I was under a similar impression when I previously began visitor posting. It wasnt until I saw other well known independent scholars creator profiles on various destinations that I understood theirs were custom fitted and mine wasnt. Starting there on, I began to tailor my creator bio so as to feature my mastery in what I was visitor posting on. Thus, lets investigate a portion of my creator profiles and perceive how they developed after some time: A Parenting Guest Post (accentuation on child rearing) Elna Cain is a previous Special Education Assistant who presently goes through her days pursuing her twin babies, at the same time seeking after an independent composing vocation. At the point when she isnt thinking of you can discover her utilizing the best naturalistic and comprehensive ways to deal with keeping her family solid. You can discover progressively about Elna over on her blog at Innovative Ink. A Lifestyle Guest Post (accentuation on more beneficial way of life) Elna Cain (@ecainwrites) is an independent essayist for recruit who lives in Canada with her significant other and twin youngsters. As an author, she is enthusiastic about giving characteristic living counsel so as to help other people discover elective ways towards a more beneficial way of life. You can discover progressively about Elna at Innovative Ink. A Freelance Writing Guest Post (accentuation on my believability as an independent author) Elna Cain has been an independent author since 2014. In spite of the fact that shes genuinely new, her viable advertising methodologies and her distributions in Social Media Today, Brazen Careerist and Psych Central have helped her rapidly land customers. She likewise offers promoting, blogging and independent composing tips to amateur independent essayists at Innovative Ink. Make certain to browse out her free email course, Get Paid to Write Online and interface with her on Twitter. A Business Website Guest Post (accentuation on my aptitude in business composing) Elna Cain (@ecainwrites) is an independent author for employ with specialization in advanced showcasing, marking and general promoting tips. She works intimately with B2B and B2C organizations giving helpful and connecting with content that changes over watchers into clients. At the point when she isnt composing, you can discover her at playgroups with her twin little children doling out the most recent parent come up short. Contact Elna or visit her site at Innovative Ink for more data on her administrations and to see her portfolio. http://innovativeink.ca How could I tailor my creator profiles? I tried to make reference to my skill that was identified with my visitor post. After some time, I changed my strengths to incorporate what Im visitor posting about, however what sort of composing work I need. As of now my creator byline may include: advanced advertising, online networking, and wellbeing. 6. It Has Personality An extraordinary method to make your creator bio pop isto incorporate apersonable goody. Regardless of whether its yourea youthful writer or youre a mother of twins, infusing a touch of character can assist you with handling a customer. Only one out of every odd creator bio I have makes reference to that Im a mother of twins. It relies upon the site and on the off chance that it really is applicable to helping me land a gig. There are other independent authors, however, that work superbly at indicating what their identity is. Lets investigate a few: Henneke Duistermaat is a disrespectful publicist and advertiser. Shes set for stamp out gobbledygook and to make exhausting business websites shimmer. Get her free 16-Part Snackable Writing Course for Busy People and figure out how to captivate your perusers and win more business. Marianne Griebler is a promoting correspondences expert who lives with her family in Chicago. She likewise expounds on the work environment, child rearing, senior consideration and medical problems. In her extra time shes a confirmed volunteer arborist, a devoted theater goer and an education volunteer. It would be ideal if you visit her site at mariannegriebler.com and follow her on Twitter at @magriebler. Sue Anne Dunlevie,

What Is Parallax Scrolling Plus How to Add Parallax to WordPress

What is parallax looking over? More or less, its a method to make a figment of profundity while a client looks down your site by making the foundation pictures move more gradually than the frontal area pictures (well clarify this in more detail and show you an example).Parallax impacts are an approach to make your website pages progressively powerful and fascinating. They catch your guests eye, and urge them to think about what you need to state. This kind of impact looks snappy and proficient, yet is shockingly simple to pull off with the privilege tools.In this post, we’re going to respond to the inquiry: â€Å"What is parallax scrolling?† Then we’ll talk about when it’s valuable and give you how you can add it to your WordPress site. Let’s investigate! Focus on how the structures out of sight move more gradually than the content in front.Chances are you’ve seen this impact as of now, maybe on various sites. It’s become an extremely well known technique.So to summarize, parallax looking over is the point at which the foundation and frontal area pictures on a page move at various rates, making a fanciful (yet convincing) 3D impact. It tends to be applied in a wide assortment of ways, and offers various advantages for anybody hoping to structure an eye-getting page.Why may you need to utilize parallax looking on your website?There’s almost certainly that parallax looking over can look extremely engaging. In any case, on the off chance that you need a more grounded contention than â€Å"it looks cool†, here are a portion of the motivations to add a parallax looking over impact to your own site:It causes your page to feel dynamic and intuitive, upgrading the visitor’s commitment with your site.Individual segments are all the more obviously characterized, assisting with sorting out your page in an effectively justifiable way.You can utilize this impact to draw exceptional consideration towards s pecific components on the page †key data, an essential Call To Action (CTA), and others.Of course, similar to any propelled website architecture include, parallax looking over is an impact best utilized sparingly, and not every person is an enthusiast of parallax. Much of the time, you don’t need to apply it to your whole site, as it might feel overpowering or confusing for the visitor.Instead, this strategy is best utilized on a solitary key page, ordinarily a landing page or greeting page. It’s a particularly solid decision if the page being referred to is long, as shorter pages won’t advantage as much from the effect.It’s additionally significant that parallax looking over is especially appropriate to one-page sites. A solitary page site will in general be extensive, with numerous areas and a reasonable movement from top to bottom.Parallax looking over has become a go-to strategy for improving the plan and lucidity of these sorts of destinations. On the off chance that you’re hoping to manufacture a one-page site, it’s something you’ll certainly need to consider.How would you be able to add parallax looking to your WordPress site?Now that weve cleared up what parallax looking over is and you comprehend its advantages, you may be anxious to actualize it on your own site. Simultaneously, it’s a plan component that can be a bit of threatening, as it glances decently advanced.Programming in a parallax impact without any preparation would take a ton of work. In any case, this procedure is mainstream enough that there are numerous alternatives for effectively adding it to your webpage †particularly if you’re a WordPress user.Parallax WordPress pluginsThere are a couple WordPress modules accessible to assist you with creating a parallax impact, for example, Advanced WordPress Backgrounds: Advanced WordPress Backgrounds Author(s): nKCurrent Version: 1.6.0Last Updated: July 29, 2019advanced-bac kgrounds.1.6.0.zip 98%Ratings 136,857Downloads 4.0.0Requires If you as of now have a site manufactured and you’d like to include a parallax impact, this sort of module can land the position done.Parallax WordPress themesIf you’re making another website (or are eager to roll out certain improvements to your current website), a superior choice is to settle on a subject remembering worked for parallax looking over highlights. Along these lines, youll be better ready to incorporate the impact with the remainder of your locales design.It’s simple in the present atmosphere to discover subjects that offer this usefulness. For a model, look at our own Neve theme:This is a lightweight yet profoundly adaptable topic, which is good with all ofâ your most loved page manufacturers. It likewise incorporates an abundance of demo substance to browse, and some will include our own take parallax looking to your site directly off the bat.After introducing and initiating the subje ct, you can go to Appearance Neve Options to get to the demo content:Click on See demos, at that point hit Preview on every individual alternative to see it in real life. For instance, heres the smooth looking over impact on the homepage:Selecting Import will include the demo and the entirety of its related substance and modules to your site (counting Elementor Page Builder). You would then be able to open up the Home page and pick Edit with Elementor to begin making your own tweaks:By supplanting the content and symbolism, yet leaving the design unblemished, you can rapidly make an altered page with a particular effect.The same remains constant for a portion of the other Neve demos, just as a lot of different WordPress topics. So don't hesitate to test until you discover a style and design that suits your site.ConclusionWhat is parallax looking over? At this point, you ought to have the appropriate response. The impact causes the foundation and closer view components of a page to m ove at various rates, making an appearance of profundity on a 2D screen.Parallax looking over enables the individual segments on a page to stick out, and gives intriguing visual differentiation and accentuation. It’s an impact best utilized on long home pages and greeting pages, and is especially appropriate to one-page locales. Luckily, numerous WordPress subjects make it a breeze to execute parallax impacts †including Neve.Do you have any inquiries regarding how to utilize parallax looking to best impact on your own site? Ask away in the remarks area beneath! Befuddled by what parallax looking over is? Here's your clarification, in addition to how to utilize it in #WordPress

Club IT

Club IT Club IT Home›Research Posts›Club IT Research PostsThe purpose of this research was to identify means and ways that could be used by Club IT in improving its clientele margin by finding ways of keeping up changing technological advances. This was done by identifying the types of wireless devices clients coming at Club IT used in operations like, document editing, gaming platforms, internet surfing, tracking devices among others.It was also aimed at identifying four organizations that used m-commerce and explained extensively four applications that Club IT could use in its operations. It was aimed at improving the IT standards of Club IT could offer to its clientele, by discussing ways of sending bulk SMS and identified some of the main players in SMS gateways on the internet, it was to embark at explaining a feasibility of mounting coupon campaign at Club IT to create a bigger clientele arena. (Norman 2002)Having a good number of TPS services on the internet this research identif ied and analyzed TPS for Club It, this was done by performing a cost-benefit analysis that was to assist or aid at acquiring a TPS for Club IT, there was clear quoting on the Tangibles and the intangibles of doing this.FINDINGS AND ANALYSISWireless devices have had a margin of growth and listing the whole set would be a long event, however, the identified wireless devices that have been used and clients were observed using at Club IT included: smart phones, gaming and document editing tablets; mac books; laptops; GPS devices for tracking; PDAs; dashtop mobile devices. The list is almost endless but the above devices seemed to exceed in appearance during the study.Organizations digging at the usage of m-commerce included Brick and Mortar Business, Big-box retailers and eBay. These organizations were found to use the m-commerce in almost every aspect of their operations, to deal with the changing technological times some of these organizations have integrated GPS in their operations i n that if a client orders for anything online, he or she doesn’t need to give direction and that they will deliver at the specific location shown on their mapping applications. The likes of Brick and Mortar Business offer location based services and that one of the application that was found to be appropriate to use at Club IT. (Candace 2005)Four of wireless m-commerce applications that showed to be usable at Club IT according to their appropriated usage method at target of usage according to this research included: Mobile Ticketing, mobile Content purchase and delivery, Location based services, information, mobile brokerage, mobile marketing and advertising. So choosing four of the most appropriate for use by Club IT, it would be:Mobile Ticketing â€" this is the process by which clients can fix orders, clear the payments, acquire and validate tickets from whatever location they’ll be at. Given that Club IT had members’ registration, it would be easy for the clients to acquire and obtain their tickets for special or outlines services at Club IT online.Mobile content Purchase and Delivery â€" this involves buying of services like ring-tones, video clips, bulk SMS services and wallpapers. For club IT this can be an appropriate m-commerce application in that it provides the content to the clientele from whatever geographical location they may be.Mobile Marketing at Advertising â€" for Club IT the use of this application can be in terms of their doing or integrating with other firms to market their products or services, they can advertise their own services and products if they do have purchase merchandise. (Nikhilesh 2006)Mobile Brokerage â€" it the online services that are aimed at keeping the customers or subscribers up to date with the changing market forms and the stock market. This information would be useful by Club IT to catch a bigger virtual clientele and to boost their business.Mobile Vouchers, coupons and loyalty cards â€" these are used by the s ervice or product seller to boost the morale of the customer and they are send to the clients as instant rewards for purchases they have done. The delivery of these is by the borrowing of location based servicing services.Since most or all customers to Club IT as it has been observed have subscribed to Short Message Services, the use of coupon campaign would be a great and positive move by Club IT in that it will be aimed at reaching out to a vast majority of clients, if the services they are offering are accessible all the time, they usage of subway-coupons-to-cell phones would bring in more clients in that they are covered in covering the distances to reach to Club It for the events that would be in place. It can also be targeted at giving clients the opportunity to entertain themselves as a means of assurance that Club IT has got them covered. The usage of bulk SMS and bulk email may be a good move to do this. Zeep mobile provides the services of bulk messaging and thus Club IT c an use their services as a SMS gateway. The use of this would be to reach out to as many people as possible, in which the end result would be a significant growth of Club IT’s clientele.ANALYZING A TPS FOR CLUB ITThe case of Club IT and its operations need to be monitored automatically and data compiled in presentable formats. If Club IT ventures into the m-commerce servicing, it would be advisable that they acquire a Transaction Processing System (TPS). To give guidelines according to the type of TPS they need to acquire, going by the research, it will be most appropriate for Club IT to establish the kind of payments they receive from clients. Then when installing a TPS it is the types of payments to Club It and the size of data and services they offer that will determine the kind and stability of the TPS that will manage the data, process the transactions, compile reports and move from the clients’ bank accounts to Club IT’s account. To minimize overspending the TPS to be us ed should be relevant to only performing the task and not in any way have a section of the program that isn’t being utilized. The purpose of TPS would be to do all the man power demanding tasks of transaction processing which in TPS case would cut off most of expenses and time in terms of seeing transactions go through. It would be beneficial in that it will be responsible of accounting and analyzing financial structure of Club IT. (Ee-Peng 2003)CONCLUSIONTypes of wireless devices used by Club IT clients have been identified and enlisted. Organizations using m-commerce and the types and examples of wireless m-commerce applications usable by Club IT have been explained. It has been found that bulk SMS is a useful utility to marketing and gathering more clientele for Club IT, the research has established an example of a bulk SMS gateway that Club It can use. Analyzing of a TPS has been done and the benefits of acquiring one have been discussed as well.

Open and Prosperous Trade with South Africa - 1442 Words

Introduction South Africa has enjoyed since the early 90s open and prosperous trade between there international relationships. The ruling party however has been under the spotlight for majority of their duration in power. In the duration of the ruling parties last term there has been many changes; new competitive political parties were formed, service delivery strikes have risen tremendously, youth have lost faith in the government and literacy and education has been criticised globally.Based on research previously done discussing the key parties for the 2014 elections and status of the countries international trade the report will discuss the implications from the 2014 elections that will affect the global view and standing of the country. First to addressed is the new parties and their role in the 2014 election. An in depth look at the trade economic relations between the nation will be discussed and what the implications are globally if the ruling party loses of their power in parliament. Las tly to be discussed will be the ionternational relations between the nation and its counterparts and how the 2014 election outcome could impact the global standing of the nation. Key Political Parties South Africa has been run by the African National Congress for 20 years, without any real competitor challenging them. According to the daily maverick the motives for voters to cast their ballad for a particular party in the 2014 election will not be because of race as it was in theShow MoreRelatedGrowing and Emergin Economies: South Korea1116 Words   |  4 PagesIntroduction South Korea’s growing and emerging economy offers multinational companies the option of conducting business globally. 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In chapter one of PromisesRead MoreEssay on Geography and Demographics of Togo, Africa1056 Words   |  5 PagesCountry of Togo, Africa Geography and Demographics Officially known as the Togolese Republic, Togo is a small country of only 21,925 square miles with an average density of 253 people per square mile. Togo is twice the size of Maryland and lies on the southern coast of West Africa. It borders Ghana to the west, Burkina Faso to the north, and Benin to the east. Togo borders the Gulf of Guinea and is only thirty-two miles long, the only port being at the capital, Lomà ©. Togo is low and sandy, but hills

Thematic Essay on George Washington - 958 Words

Thematic Essay on George Washington The Electoral College elected Washington unanimously in 1789, and again in the 1792 election. John Adams was elected vice president. Washington took the oath of office as the first President under the Constitution for the United States of America on April 30, 1789, at Federal Hall. At first, he had not wanted the position. Washington proved himself to be an able administrator. An excellent delegator and judge of talent and character, he held regular cabinet meetings to debate issues before making a final decision. In handling routine tasks, he was systematic, orderly, energetic, solicitous of the opinion of others but decisive, intent upon general goals and the consistency of†¦show more content†¦European investment capital poured into the new nation in large amounts. Washington’s decision to appoint Alexander Hamilton to secretary of treasury was one of genius. The beneficial impact on America and its citizens was immense and almost unbelievable. A third decision made by President George Washington was that he willingly chose to serve only two terms in office. It was in part because he felt that the office of President should be held by citizens who wished to serve their country, not by individuals who sought complete power, and from whom the new nation had struggled so long to gain its independence. The majority of Presidents who followed Washington made this same choice, based on the precedent he established, until the two-term limit for presidents was codified into a law by the 22nd amendment. By refusing t o pursue a third term, Washington made it the enduring standard that no U.S. President should seek more than two. Washingtons Farewell Address was a primer on republican virtue and a stern warning against involvement in foreign wars. The impact of Washington’s retirement as President on America was an upsetting one. Many Americans looked up to Washington, and depended on him to keep America going in the right direction. Although Washington’s choice to step down came as a surprise, the people and America in general was greatly impacted and benefited by Washington’sShow MoreRelatedAnalysis Of `` Creating The Myth `` By Linda Seger1564 Words   |  7 Pageshis or her own heart. Linda Seger’s article, â€Å"Creating the Myth,† tackles the idea of a â€Å"Hero s Myth,† and shows the ten steps of how heroes are transformed from an ordinary person to the Savior. On the other hand, Robert B. Ray piece titled, â€Å"The Thematic Paradigm,† em phasizes that in modern films, it is either having an â€Å"Outlaw Hero or an Official Hero,† which he uses three stages to demonstrates how they are different each other in the way they perform in the society. 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Ionescos title--like all titles, an authorial comment on the text--rightly says that the play lacks meaning; Albees says that itRead MoreAre scientific management and human relations approaches still applicable to organisations of the 21st century?5670 Words   |  23 Pagesï » ¿ INTERGRATED BUSINESS Phase 3 Assignment Individual Essay Scientific Management and Human Relations Theory Lecturers : Ms.Nguyen Thu Thuy (Assoc.Prof.Dr) Mr.Hoang Anh Duy (MBA) Student name: Duong Viet Hoang Class: FB5B Student ID: 1205012124 Hanoi, March 2014 Table of content I. Introduction 1. Scientific management I.1 Definition Read MoreThe Entrepreneurial Mind-18021 Words   |  73 Pagescorridor principle. Proponents of this school of thought believe that proper preparation in the interdisciplinary business segments will enhance an entrepreneur’s ability to recognize venture opportunities. The Strategic Formulation School of Thought George Steiner once stated that â€Å"strategic planning is inextricably interwoven into the entire fabric of management; it is not something separate and distinct from the process of management.†25 The strategic formulation school of thought approach to entrepreneurialRead MoreEssay on Silent Spring - Rachel Carson30092 Words   |  121 PagesOverview, Criticism and Critical Essays, Media Adaptations, Topics for Further Study, Compare Contrast, What Do I Read Next?, For Further Study, and Sources.  ©1998-2002;  ©2002 by Gale. Gale is an imprint of The Gale Group, Inc., a division of Thomson Learning, Inc. Gale and Design ® and Thomson Learning are trademarks used herein under license. The following sections, if they exist, are offprint from Beachams Encyclopedia of Popular Fiction: Social Concerns, Thematic Overview, Techniques, LiteraryRead MoreWalts Whitmans Vision of America in Leaves of Grass17685 Words   |  71 PagesWalt†©Whitman’s†©vision†©of†©America†©in†©Leaves†©of†©Grass†© †© Contents†© I. †© Introduction†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†©4†© Starting†©point†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦.†¦.†©4†© Short†©biography†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†©5†© Historical†©context†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†©7†© Thematic†©analysis†©of†©poems†© a. Beauty†©of†©the†©country†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†©8†© b. Democracy†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†©17†© c. War†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦.†©25†© d. Future†©generations†©Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†©34†© †© II. †© III. †© IV. †© V. VI. †©Read MoreHow to Write a Research Paper11497 Words   |  46 Pagesbook by a corporate author (commission, association, committee): 6. A book by an anonymous author: 7. A book with an editor only: 8. A book with an author and an editor: 9. A work in an anthology or a collection of essays: 10. An introduction, preface, foreword, afterword, or textbook glossary: 11. A book in a series (multiple authors): * Note: 47 is series number 12. A multi-volume work, same author, one title: 13. A multi-volumeRead MoreANALIZ TEXT INTERPRETATION AND ANALYSIS28843 Words   |  116 Pagesgrey swampish hush. It stood alone on the prairie, and when the snow was falling the town two hundred yards away was not visible. From â€Å"The Blue Hotel†, Stephen Crane (1898) The reader subsequently discovers that this setting has direct thematic relevance to Crane’s conception of the relationship between man and nature, as the author-narrator makes clear: We picture the world as thick with conquering and elate humanity, but here, with the bugles of tempest pealing, it was hard to imagine

Mannerism Free Essays

According to Wikipedia Encycolpedia, â€Å"mannerism is the term applied to an artistic style, usually painting, which emerged after the Sack of Rome in 1527, and in concept of time immediately followed the High Renaissance.† Simon Watson Taylor identified mannerism as, â€Å"The artistic expression of an epoch, the artistic style which prevailed in the art of all Europe for roughly one hundred years.† Simon Watson Taylor also added, â€Å"The mannerist period was perhaps the richest and most diverse period in the whole history of European painting. We will write a custom essay sample on Mannerism or any similar topic only for you Order Now † During this particular period of time, mannerist art brought forth many talented artists, with great imaginations, who traveled and worked the cities and courts throughout Europe. Michelangelo was a very well known Renaissance artist. As stated in Understanding Art 8th Edition, â€Å"Renaissance art is a return to the realistic depiction of nature through keen observation.† Michelangelo is known for his paintings, sculptures, architecture, and poetry. During the course of his lifetime, Michelangelo actually had two biographies published, one of which was written by Giorgio Vasari. As stated in Wikipedia Encycolpedia, Giorgio Vasari had this to say about Michelangelo, â€Å"He was a pinnacle of all artistic achievement since the beginning of the Renaissance, a viewpoint that continued to have currency in art history for centuries.† Giorgio Vasari also wrote, â€Å"That throughout his lifetime, Michelangelo was often referred to as Il Divino meaning ‘the divine one’, an appropriate sobriquet given his intense spirituality.† In addition, Giorgio Vasari said, â€Å"One of the qualities most admired by his contemporaries was his terribilità  , a sense of awe-inspiring grandeur, and it was the attempts of subsequent artists to imitate Michelangelo’s impassioned and highly personal style that resulted in the movement of mannerism.† The Geometric period technically lasted for about two centuries early on in Greek history. However, the Renaissance artists did enjoy incorporating geometrical shapes into their artwork, with the help from the figures in their paintings. Leonardo da Vinci is also another famous Renaissance artist, who used geometric shapes within his artwork. In the painting, â€Å"Madonna of the Rocks† Leonardo da Vinci arranged the figures so that they were in a pyramidal structure. According to Understanding Art 8th Edition, â€Å"several characteristics separate mannerist art from the art of the Renaissance and Baroque periods: distortion and elongation of figures; flattened, almost two-dimensional space; lack of a defined focal point; and the use of discordant pastel hues.† Michelangelo, a true Renaissance man from the Renaissance era, created countless masterpieces. Jacopo da Pontormo, a representative of early mannerism, also created many beautiful pieces of artwork. Comparing Michelangelo’s painting â€Å"The Last Judgment† to Jacopo da Pontormo’s painting â€Å"Entombment†, there is a definite feel of three-dimensional space added to Michelangelo’s painting. The figures have dark outlines and shadows to help with the effect of the three-dimensional space. According to Understanding Art 8th Edition, â€Å"Jacopo da Pontormo’s figures are pressed against the picture plane, moving within a very limited space.† Michelangelo’s  figures have the appearance of weightlessness, while Jacopo da Pontormo’s figures appear to push out towards the edges of the painting. The figures in â€Å"The Last Judgment† are extremely realistic looking, as if an actual human being is sitting inside the painting. While, in â€Å"Entombment† the figures are slightly distorted. Their faces all have the same timid, surprised type look to them, but that could be because the figures eyebrows are arched fairly high. The differences between the two styles are incredible. As stated in Understanding Art 8th Edition, â€Å"mannerist artists abandoned copying directly from nature and copied art instead. Works then became ‘secondhand’ views of nature.† However, it is quite intriguing that the mannerist artists did in fact change the style of painting to make it their own. Or possibly another idea would be, maybe the mannerist artists could not paint as realistic as Michelangelo or Leonardo da Vinci, and that is why the paintings turned out the way that they did. Nevertheless, it is stated in the Wikipedia Encyclopedia, â€Å"After the realistic depiction of the human form and the mastery of perspective achieved high Renaissance Classicism, some artists started to deliberately distort proportions in disjointed, irrational space for emotional and artistic effect.† Both styles are extremely beautiful; however, the mannerist art style is completely unique from that of   the Renaissance artwork. The mannerist artistic style did not fail because the artists had realized that there were a wide range of facial expressions that could be used in their paintings. None of which were ever considered wrong or untrue to the human figures depicted in the paintings, it is just considered different. Therefore, the mannerist artist soon figured out that the styles were unlimited. Simon Watson Taylor wrote, â€Å"Parmigianino, Jacopo da Pontormo, Rosso Fiorentino, Angelo Bronzino, and the others are artists who cultivate style, who place the accent less on what they are saying than on the manner of saying it.† In addition, Simon Watson Taylor said, â€Å"The elongation of the human figure and the use of the serpentine line were not confined solely to Parmigianino, Jacopo da Pontormo, and Angelo Bronzino. They were also characteristic traits of the School of Fontainebleau. This tendency is strong in the works of El Greco in Spain.† According to Wikipedia Encyclopedia, â€Å"The works of the School of Fontainebleau are characterized by the extensive use of stucco, moldings and picture frames, and frescos, and elaborate, and often mysterious, system of allegories and mythological iconography.† The School of Fontainebleau influenced many French artists who had worked with the Italian artists, through the mannerist artistic style. Domà ©nicos Theotocà ³poulos, who always wrote his name in Greek letters, had changed his name to El Greco, meaning â€Å"the Greek†. El Greco did quite a bit of traveling throughout his life. He had decided that Toledo was going to be his home. According to Wikipedia Encyclopedia, El Greco had this to say about Michelangelo, â€Å"He was a good man, but he did not know how to paint.† What an interesting comment. El Greco is essentially in debt to Michelangelo for his beautiful pieces of artwork, which resulted in the mannerist movement. Each artist has his or her own artistic style, but that does not mean that a famous, talented artist, such as Michelangelo, cannot paint just because he does not feel that color is the most important element in painting. Bibliography Fichner-Rathus, Lois. Understanding Art 8th Edition. The College of New Jersey, Copyright 2007. Page numbers 352, and 378-379. Taylor, Simon Watson. Mannerism: The Painting and Style of the Late Renaissance. Braziller. New York, 1964. Page numbers 23-27   Wikipedia the Free Encyclopedia. Mannerism. http://en.wikipedia.org/wiki/Mannerism How to cite Mannerism, Essay examples Mannerism Free Essays Mannerism in art characterized by the distortion of elements such as proportion and space, in general Mannerist artists took the classical or idealized forms developed by Italian Renaissance artist of the early 16th century, but exaggerated or used these forms in unconventional ways in order to heighten tension, power, emotion, or elegance. Italian artist in Florence and Rome were the first ones to begin working in the Mannerist style around 1520. Mannerist typically painted figures using contorted or twisting poses and foreshortening, a technique for achieving the illusion of forms projecting into space. We will write a custom essay sample on Mannerism or any similar topic only for you Order Now In many Mannerist painting proportions appear stretched, so that figures have elongated torsos, necks, or other features, and the illusion of space is unrealistic, with sharp jumps from foreground to background rather than gradual transition. Some examples of Mannerist are the portraits by Bronzino that are distinguished by chilly elegance, perfunctory realism, and meticulous attention to detail. Another example is from Jacopo Tintoretto’s Last Supper by taking Jesus and the table out of the middle of the room. He showed all that was happening. In sickly, disorienting colors he painted a scene of confusion that somehow separated the angels from the real world. He had removed the world from God’s reach. Mannerist is related to Catholic religion, the religious turmoil caused by Martin Luther’s Protestant Reformation was one of the factors that served to indirectly stimulate Mannerism in the late Renaissance. I think Mannerism is a good thing because painters can express what they feel and project that in a painting or a building. How to cite Mannerism, Papers

International marketing for hairdressing Essay Example

International marketing for hairdressing Essay LOUIStylez, a well-established beauty enterprise was founded in 1989 in London as a small hairdressing salon in the heart of Soho. Over the years it grew to become one of the most respectable and recognised brand names in the world of hairdressing and beautification. Offering their state-of-the-art contemporary services to middle and upper-middle class individuals between 20 and 35 year old, LOUIStylez managed to open more than 35 salons in the UK. Through their dedicated franchising program and successful performance, LOUIStylez is constantly looking for opportunities to enter new markets. Unlike the majority of franchisees who provide only brand name, equipment and professional cosmetics, LOUIStylez offer in addition a design development, free of charge training on marketing, psychology, management and administration four times a year, web-site in the language of the country they operate in, intranet and corporative magazine, advertising assistance and discount system. Moreover, in order to promote the brand and increase consumer loyalty, LOUIStylez distribute the small bathes of their professional cosmetics through the major retail chains. The companys managers strictly watch the quality of services offered in their franchised salons. Now with a strong brand image and considerable financial and informational resources, LOUIStylez is about to enter three absolutely diverse countries on different continents: Russia, Japan, and South African Republic. We will write a custom essay sample on International marketing for hairdressing specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on International marketing for hairdressing specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on International marketing for hairdressing specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Market Analysis of Japan Japan has remained a major economic power in Asia and globally, their government-industry cooperation is working a strong ethic, mastery of high technology, and a comparatively small defense allocation help Japan advance with extraordinary rapidity to the rank of the third largest economy in the world after the US and China. Japan is the largest technologically advanced producers in the world, they produce motor vehicles, electronic equipment, machine tools, steel and nonferrous metals, ships, chemicals, textiles and processed foods, etc. Analysis Age structure: 0-14 years : 14.3% 15-64 years : 66.2% 65 years and over : 19.5% GDP real growth rate: 2.1% (2005) GDP composition by sector: Agriculture: 1.3% Industry : 25.3% Services : 73.5% (2005) Japan is a famous place where the trends are starting from; their Japanese fashion is a wide range of product that people can find it in some modern places. There are many different chances for their designers to produce and built up their own brands. Most of the Japanese thinks out looking are very important; therefore they are willing to spend lots of money on their clothing, make-up and hairstyle, etc. Basically, more than 90% of Japanese starts spending on their body after 20 years old. Because of their fashion trend, many young Japanese would like to become to be a hairdresser, they have demonstrated that their creativity, quality and performance in this fashion market. Also, there are many international hairdressing competitions for their potential hairdressers to perform and promote their works. As you know, Japanese technologically advanced products are very popular in world, they have also produced some new hair requirements for their people, such as straigtening system, style, colour, and permanently wave hair with chemical solutions, and provide clients with hair and scalp treatments. To upgrade their hairdressing skills, many Japanese hairdressers study abroad in London and New York, at the same time, they can also improve their communication skills. Some of them have already opened their own shops in London after their study. Japanese have a very good customer service; they care about all of their customers. Therefore, some of them work with a client from start to finish. Because of the Japanese fashions are successfully attracted a lot of people, so many western people are very interested in their hair dressing and fashions in this 5 years. However, most of the Japanese cannot speak good English, it is the most difficult thing to communicate to their overseas customers and their hair condition is totally different between Japanese and western people. Therefore, not all the western people are willing to try and no one can insure that they would accept or like their culture. Some of the western people even had a bed experience with their Japanese hairdressers, so they are giving tips to people who are interested or looking for a Japanese hairdresser: Get recommendations from friends Check that the staff speaks English Make sure they have trained in their clients are foreigners When you see a woman with great hair, ask her for her stylists contact number- shell probably be flattered and happy to help Market Analysis of Russia At the Soviet Union an ordinary consumer didnt have a wide range of salons to choose. Moscow was the place where the most famous beauty enterprises were situated, at the same time, the situation in regions was completely opposite, there were few proper salons and the most common ones were barbershops. In the late 1980s in the USSR there were 64 thousand barbershops providing more than 210 thousand jobs. Only in the beginning of 1990s elite sector development emerged. Such world-known names as Wella Dolores, Yves Rocher, and Jacques Dessange became the first VIP beauty salons in Russia. The economic crisis in august 1998 severely influenced the beauty enterprises. Elite salons recovered very quickly though. However, business class sector regained its position only in 2000 and from that time it showed steadfast development as opposed to elite sector stagnation. In 2002 the number of middle class salons tripled as compared with 1998 and they made 30% larger profit than in 2000. Such market vivacity was strongly influenced by rapidly growing consumer demand which has increased by 15% in 2002 in comparison with 2001. Rising incomes and formation of business class in Russia reflected in constantly decreasing number of economy class salons. As welfare grows, people choose higher quality and wider range of services and prefer middle-class beauty salons to economy class barbers shops. Each year economy class salons lose approximately 5% of their share (50% share in 2000 as compared with 40% in 2002). At the moment there are 4 thousand officially registered salons in Moscow and 350 thousand all over Russia. Moscow elite salons constitute 15-17%. However, elite salon sector matures and its growth rate is constantly slowing down, especially in Moscow. Analytics point out that this tendency is visible all over the world and, obviously, Russia is not an exception. They explain it that well-to-do people, main consumers of elite beauty services, due to developing system of consumer crediting and allocation of funds for new luxury items such as cars, e-technologies, and mobile phones, people prone to shift from elite-class salons to middle-class ones. Currently the work load of economy class salons is 50-70% of maximum capacity, 30-50% for business class salons, and 10-30% for VIP salons. A hair-do by elite master ranges in prices from US$60 to US$600. In business class salons this service will cost from US$20-40 to US$100-130. Cosmetological procedures range from US$40 to US$130 in elite salons and from US$25 to US$60 in business class salons. Analytics predict that the largest potential in the sector is in business class salons. Apart from the fact that the size of this sector during the last two years amounted only 5%, at the moment more than 70% of newly opened enterprises are targeted towards business class people. Moreover, 90% of graduates from beauty salon management are planning to open a business class salon. The other tendency indicated in beauty salon business is demand for constant renovation. Professional managers recommend the following scheme of reinvestment: 50% of net profit in the fist year, 35% in the second year and not less than 15% in all the following years. A beauty salon has a life cycle of 5-7 years and requires a total restyling after this period of time. The sum required to open a new salon ranges between US$10000 and 2 million depending on its size and form of ownership. Russian market is exceptionally favourable for franchising business development. This scheme is already used by such companies as Jacques Dessange, TonyGuy, Riama. Such successful performance is explained by beneficial franchising conditions and well-organized promotional activities. The other tendency seen is ineffectiveness of beauty enterprises as a part of hotel infrastructure. It is simply explained that Russian people come to do business, and not to beautify themselves. At the same time independent beauty salons are becoming very attractive for not demanding large area and investment, however, the chance for success is fifty-fifty due to severe competition and susceptibility to market fluctuations. Certification system introduced by Moscow Consumer market government department is still voluntary. It pursues several goals: to protect consumers from low-quality service, to give a promotion to law-abiding salons and to attract consumers from the grey market. Moscow Administration for Ministry of taxation estimates that the grey market of services is equal in size to the legal one. SOUTH AFRICA POLITICAL South Africa belongs to the Southern African Customs Union (SACU), a regional trade arrangement with Botswana, Lesotho, Namibia, and Swaziland. In South Africa, taxation is the main issue that continues to hamper growth as there are tax duties on cosmetics, shampoos and shaving preparations which currently stands at 5%, thanks to the vigorous lobbying by the Cosmetic Toiletry Fragrance Association (CTFA). South Africas top income tax rate is 40 percent. The corporate tax rate is 30 percent. South Africa permits foreign investment in most sectors, and requires no governmental approval, and generally does not restrict foreign investment. which ultimately means we are free to invest and run our hair dressing services. ECONOMICAL There are approximately 2000 identifiable black salons and an additional 10,000 to 12,000 informal salons. Black hair treatment is a market of 500 million euros in Africa alone. While imports of cosmetics from the U.S., Europe and Asia are increasing, it makes it easier for us to get our resources from these huge corporations, and because South Africa has slowly liberalized during the past decade, and economic growth has improved. It remains the economic centre of sub-Saharan Africa, generating 36 percent of regional GDP. In South Africa, about 70% of the ethnic hair-care independent retailers and informal distributors dominate the retail market, which is Spurred by the entry of multinational companies who are now investing into the ethnic hair-care market, as 79% of the population are of black origin, we are also waking up to the potential of this market segment. South African cosmetic and toiletries industry grew by more than 65% from 1996 to 2000, and sales are expected to raise to $1.75 billion by 2005. This growth lies largely in the ethnic market, and in the area of mens cosmetics, a traditionally neglected segment, which will be neglected no more as we also plan to reach these market segment. SOCIOCULTURAL African hairstyles and fashion often has a deeper meaning in south Africa than what we are used to in Europe. Techniques such as braids, twist, cornrows, weave on and water curls are used and are emphasised through occasions like weddings, birthdays and even funerals. With the different techniques used we can also do this as part of our service. After 1994 in South Africa, the people began to be proud of themselves because before that they were made to believe in the European style of beauty. Upscale salons in South Africa charge prices ranging from 80 Rand ($13) for a basic perm to 180 Rand ($30) for dreadlocks. Many consumers have to stretch their monthly earnings, which is usually around 2000 Rand ($300), and because they have other needs to cater to , they find that the street stylists offer the same services as salons at much cheaper prices. and because we do not want our clients going to the streets we will compete competitively with the street vendors. but what is evident, is that the business of styling black hair is booming and black South Africans are now celebrating their ethnicity more then ever. Shop owners, street stylists and consumers agree that the days of assimilating to Europeans standards of beauty have passed. TECHNOLOGICAL As the figures show from the graph telephones and mobiles are widely used in South Africa so this would give us the help we need to communicate to them and tell them about our services via the phone internet and mobiles. we can also market our products through radio stations and television as a percentage of them have access to this technology which is advance and growing more and more. electricity will also play a big part in our service as our hair appliances will need it. Marketing and Media Strategy We are offering state of the art contemporary services to middle and upper-middle class individuals between 20 and 35 year old people. From time to time LOUIStylez places adverts, and advertorials in the internet, corporative magazine, local newspapers, actively promoting our discount cards, membership cards, and free offers and discounts for weekday appointments. We strongly believe that such an integrated marketing communications approach will bring in loyal and long-term customers. Moreover, through sending press releases, e-mail advertisements announcing salon changes, new innovations and services, in that way we are keeping in touch with our current customers, at the same time, attracting the new ones. Moreover, in order to promote the brand and increase consumer loyalty, LOUIStylez distribute the small bathes of their professional cosmetics through the major retail chains. The companys managers strictly watch the quality of service offered in their franchised salons in order to maintain our strong brand. LOUIStylez also benefit from improved links with the local communities, through charity events and sponsorship. Conclusion In those countries, they have a healthy economy and good potential to produce their services and goods to worldwide. Hairdressing has been an important part of the dress of both men and women, people are willing to spend on fixing their hair. Although Japan has a wide range of fashion trends, there are a lot of competitions in their fashion market. South Africa is so multicultural, people are living in different living standard, so there are many different kinds of salon and barbershop over this country. However, Russias fashion is close to European country, it has also attracted some foreign fashion investments, such as Tony and Guy. At the same time, market is not saturated, there are still plenty of space for new entrants. References www.heritage.org/research/features/index/country.cfm?id=Japan http://www.cia.gov/cia/publications/factbook/geos/ja.html http://www.fashioninjapan.com/Free_Tour/FIJPresentation_ft.htm http://www.amphi.com/~psteffen/fmf/fashion.html http://jobguide.thegoodguides.com.au/text/jobDetails.cfm?jobID=778 www.being-a-broad.com/living/hair.html www.metropolis.Japantoday.com www.web-Japan.org/trends00/honbum/tj990707.html www.thejapanesepage.com/readarticle.php?article_id=164 www.mofa.go.jp/region/europe/uk/index.html www.japanesestreets.com http://www.cosmeticsinrussia.com/showart.phtm?reg=fulltype=mnum=560 http://www.heritage.org/research/features/index/country.cfm?id=Russia http://www.cdi.org/russia/johnson/9123-8.cfm http://www.citibank.ru/russia/pdf/eng/bal_rus2004.pdf#search=balance%20of%20payments%20russia http://www.cia.gov/cia/publications/factbook/geos/rs.html www.cs-students.stamford.edu www.southafrica.com www.reserachandmarkets.com www.athens.com www.heritage.com www.journalism.berkely.edu/projects/southafrica www.euromonitor.com www.museums.org.sa Japan Japan has recovered to become an economic power and a staunch ally of the US after the World War II. This table is showing their economic status in 2005. Economic system Japanese government consumed 17.6% of GDP in 2004. They have also received 1.3% of its total revenues from state-owned enterprises and government ownership of property Freedom Index According to the World Bank, Japans weighted average tariff rate in 2004 was 2.4%, up from the 2.2% in 2002 reported in the 2005 Index, and based on World Bank data (www.heritage.org/research/features/index/country.cfm?id=Japan) Exchange rates Japanese yen has a floating exchange rate: Yen per US dollar: 109 (in 2005), 108.19 (in2004), 115.93 (in 2003), 125.93 (in 2002) Income and Purchasing Power GDP real growth rate: 2.1% Exports: $550.5 billion f.o.b Imports: $451.1 billion f.o.b (2005 est) Taxes The top income tax rate in Japan in 37% GDP per capita purchasing power parity $30,4000 (2005 est) Major export trading partners US 22.4%, China 13.1% and South Korea 7.8% Major exports financial services, computer and information services, travel services, travel services, transport equipment and electrical machinery Pest Analysis of Russia ECONOMIC Russia Economic Systems Centrally planned economy transforming to a free market economy Freedom Index Rank: 122, score: 3.50; Mostly unfree Income per capita $2,610 in 2003 (global average of $5,510 per year) Balance of payments Current account surplus and foreign trade surplus $88 and $118 billion (2005) Income R4,974 a month Exchange rate fluctuations Controlled floating exchange rate Purchasing Power Parity $1.535 trillion (2005 est.) G7 Yes OECD (Organisation for economic co-operation and development) Yes BEM (Business Events Management) Yes GATT/ WTO No/Yes POLITICAL Type of Political State Organisation Federation Legal system Based on civil law system; judicial review of legislative acts Taxes The top corporate tax rate 24 percent Government Intervention Russia received 4.36 percent of its total revenues from state-owned enterprises and government ownership of property, down from the 8.06 percent reported in the 2005 Index. As a result, Russias government intervention score is 0.5 point better this year Bribery and Corruption Bureaucratic corruption is widespread SOCIAL DEMOGRPHICS AND CULTURAL ENVIRONMENT Population Age 0-14 years: 14.6% (male 10,704,617/female 10,173,313) 15-64 years: 71.3% (male 49,429,716/female 52,799,740) 65 years and over: 14.2% (male 6,405,027/female 13,907,896) (2005 est.) Population Growth Rate -0.37% (2005 est.) Literacy Levels/ Education Definition: age 15 and over can read and write total population: 99.6% male: 99.7% female: 99.5% (2003 est.) TECHNOLOGICAL Telephones main lines in use 35.5 million (2002) Telephones mobile cellular 17,608,800 (2002) Internet hosts/ users 560,874 (2004)/ 6 million (2002) ECONOMICAL , SOCIOCULTURAL and TECHNOLOGICAL of South Africa GDP growth rate: 1.9% GDP per capita: $3,026 GDP: $138.7 billion Major exports: metal and metal products, gold, diamonds, machinery and transport equipment Major imports: machinery, mineral products, chemicals, transport equipment Population below poverty line -50% (2000 est.) Household income or consumption by percentage share- lowest 10%: 1.1% highest 10%: 45.9% (1994) purchasing power parity $11,900 (2005 est.) Exports of goods and services: $37.5 billion Imports of goods and services: $37.6 billion Inflation rate (consumer prices- 4.6% (2005 est.) Budget revenues: $65.91 billion expenditures: $70.62 billion, including capital expenditures of NA (2005 est.) Major export trading partners: UK 12.2%, US 12.0%, Japan 8.9%, Germany 7.9% Population -44,344,136 Population growth 0.31% (2005 est.) Median age -male: 23.12 years female: 24.86 years (2005 est.) ethnic groups -black African 79%, white 9.6%, colored 8.9%, Indian/Asian 2.5% (2001 census) religions Zion Christian 11.1%, Pentecostal/Charismatic 8.2%, Catholic 7.1%, Methodist 6.8%, Dutch Reformed 6.7%, Anglican 3.8%, other Christian 36%, Islam 1.5%, other 2.3%, unspecified 1.4%, none 15.1% (2001 census) birth rate -18.48 births/1,000 population (2005 est.) death rate -21.32 deaths/1,000 population (2005 est.) Age- 15-64 years: 64.5% (male 13,860,727/ female 14,750,496) sex ratio at birth: 1.02 male/female 15-64 years: 0.94 male/female total population: 0.94 male/female (2005 est.) language IsiZulu 23.8%, IsiXhosa 17.6%, Afrikaans 13.3%, Sepedi 9.4%, English 8.2%, Setswana 8.2%, Sesotho 7.9%, Xitsonga 4.4%, other 7.2% (2001 census) literacy- definition: age 15 and over can read and write total population: 86.4% male: 87% female: 85.7% (2003 est.) Telephones main lines in use: 4.844 million (2002) Electricity exports 10.14 billion kWh (2003) Radio broadcast stations AM 14, FM 347 (plus 243 repeaters), shortwave 1 (1998) Telephones mobile cellular 16.86 million (2003) Electricity imports: 6.739 billion kWh (2003) Television broadcast stations 556 (plus 144 network repeaters) (1997) Telephone system the system is the best developed and most modern in Africa. Electricity production- 215.9 billion kWh (2003) Internet users- 3.1 million (2002)